While we’re advocates of natural hair and curly hair, the reality is dealing with it can take up excessive time and products. At the end of the day, though, it boils down to convenience and preference. So if the idea of having more manageable locks from morning to night sounds appealing, then hair straightening might be right for you.
But first, what exactly is hair straightening? It’s a process which uses chemicals and heat to alter the core structure of your hair to give it a sleek look that typically lasts three to six months. “It’s ideal for people who want a smoother look, and want to spend less time styling it,” says Takamichi Hair Senior Stylist and Colorist Gene Sarcinello. Similarly to hair color, you’ll need to decide whether to repeat the treatment to maintain results or simply grow it out.
At Takamichi Hair, two types of hair straightening treatments are offered: Brazilian Blowout, and Cezanne Keratin. Brazilian Blowout takes about one to two hours and involves "the smoothing solution being applied on wet, freshly-washed hair, which is then blow-dried and flat ironed, explains Sarcinello. Cezanne Keratin takes about the same time as the Brazilian Blowout, but the solution is left on hair for 15 minutes before being rinsed 85% out – then dried and flat ironed.
As with any chemical treatment, it’s best to consult with your stylist first to discuss which suits your hair type and lifestyle best. No matter which one you decide to go with, though, Sarcinello says to use a sulfate-free shampoo like TAKAMICHI ICHI 1 for optimal hair health.
Below a few “before & after” and reviews.
Raquel Final review?
The treatment made it easier for me to manage my hair and I would definitely do it again.
Sarah Final review?
Overall I feel good about the treatment. I noticed changes in the texture, and it is a huge improvement for me to be able to get out of the shower, let my hair air dry and go to work without having to style it in any specific way. I’ve always had an intense love/hate relationship with my hair, and after getting the treatment, the typical aggravation I would feel toward my curls three hours into wearing them natural has more or less dissipated. It’s cool to finally feel comfortable and confident about it.
Priyal Final review?
I don’t have to blow-dry my hair anymore! I can snooze my alarm twice every morning because I’m no longer factoring in the extra time after a shower. Major win. I’m very happy and will definitely do it again.